Category Archives for Industry News

6 Stories Of Local Optimization Done Wrong – Forbes

This is a great article, the just came out today from Jayson DeMers over at Forbes. Number 4 talks about something so important that most local businesses overlook. Read number 4 below and then click through and get the entire article. Great advice to follow if you want to attract more clients to your business. […]

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Newly Free Angie’s List Will Increase Appeal of Small Biz Listings

What a remarkable announcement! With online reviews for local businesses being important to more than 90% of consumers today, this was very exciting news. If you have a local business it’s important that you read this article. the excerpt below is followed by a link to the original article found on Angie’s List (NASDAQ:ANGI) has finally […]

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Need Local Business Analytics? Partner Program Opens Yelp Data

This Is Big News: Yelp (NYSE:YELP), the online review platform, is looking to make the availability of data and analytics even more accessible with the launch of Yelp Knowledge. The new partnership program the company announced recently provides access to more than 102 million reviews as well as close to 12 years of historical data […]

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SEO and Avoiding Penalties: What is the Right Way of Building Links?

Like in many large cities in the U.S., businesses are in stiff competition in Springfield, MA. If you want to even have the chance of competing, you’ll need to utilize the Internet, specifically online marketing. People are now dependent on their mobile devices when it comes to searching for local businesses and certain products that […]

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Make sites mobile-friendly to dominate SERPs! – Attract More Clients

Have you upgraded your site to a mobile-friendly website already? April 21, 2015—the date of the big Google mobile-friendly algorithm update. Also known as the Google Mice Update, Mobilegeddon, or simply the mobile-friendly update, it is an algorithm update with significant impact that could lead to loss of mobile traffic and mobile customers for you—if […]

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